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The Rise Of The Ethical Indian Consumer

HAVE you heard of ethically sourced, fair trade products? Conflict free diamonds? Or cruelty free makeup? Consumers have been using boycotts and flexing their purchase power for years to achieve change and force political transformation. Behind this seemingly modern movement of ethical consumption lies India’s forward-thinking Bapu who touted the ideals of homespun clothing and […]

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A Fresh Look At What We Eat

IT was the autumn of 2004 when Canadian environmentalists Alisa Smith and James MacKinnon discovered a diet that would start a mini revolution in the way we think about the food we consume. The young couple were visiting their cabin in the wilderness of northern British Columbia when they realised they had nothing to put on […]

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